Careers

 

At Tulip, we’re dedicated to creating an exceptional work environment that reflects the care and quality we put into every product. Our commitment to craftsmanship and customer satisfaction drives everything we do. If you're passionate about being part of a team that values meticulous artistry and exceptional service, explore our career opportunities today. Join Tulip and help us bring delight to our customers with every shade we create.

Open roles

Join us at Tulip®, where we actively seek passionate and talented individuals to join our team. If you're dedicated to quality work and innovation, we want to hear from you. Explore our current opportunities and apply to be part of something truly special. If you don’t see a role that fits your skills right now, check back soon or reach out to info@hellotulip.com to tell us why you want to work at Tulip®.

 

Head of Marketing & Growth Strategy

About Tulip

Tulip is a design-forward home goods brand built around a simple belief: lighting changes how a space feels, and how people feel in it. We make renter-friendly, beautifully crafted light Shades that bring warmth, softness, and personality into everyday homes. What started as a single, “why doesn’t this exist already?” product has grown into a deeply loved brand with strong organic traction, thoughtful collaborations, and a highly engaged community. We’re still small but growing quickly. We care a lot. We move fast, but not carelessly. We value taste, clarity, and integrity over hype. And we’re entering our next chapter: scaling revenue and product thoughtfully, without losing the magic that made people fall in love with Tulip in the first place.

The Role

We’re hiring a senior, business-minded Head of Marketing & Growth Strategy to help shape Tulip’s next phase of growth. This role is about direction, not day-to-day execution. A sharp, grounded operator who can sit comfortably between creative intuition and financial reality. This role is not about chasing trends or brute-force scaling. It’s about making smart decisions:
What to double down on.
What to say no to.
What to launch next, and why.

You’ll help bring structure to how Tulip grows, translating data into direction, and direction into action. This is a fractional role with a clear path to expand into a broader GM-style position over time.

What You’ll Do

Growth Strategy & Performance

  • Evaluate performance across Meta, Google, email/SMS, and site , without getting lost in dashboards
  • Identify what’s actually driving profitable growth (and what’s noise)
  • Partner closely with agency teams, giving them clear priorities, context, and feedback
  • Spot opportunities to scale our core products intelligently and sustainably

Product & Strategic Direction

  • Use product performance, demand signals, and margin insights to shape the product roadmap
  • Partner with Creative and Operations (you won’t manage production, but your input will matter)
  • Ensure product decisions support both revenue goals and brand storytelling

Brand & Storytelling (from a Growth Lens)

  • Identify the stories, moments, and products that should lead from a marketing and revenue perspective
  • Work hand-in-hand with Brand/Creative to turn strategy into compelling campaigns and launches
  • Balance brand building with performance,  understanding that both matter
  • You have a deep understanding of end to end customer journey and connect brand, demand and experience into a cohesive story

Cross-Functional Leadership

  • Work closely with the Founder, CFO, and Head of Brand/Creative to turn insights into plans
  • Create clarity: briefs, prioritization frameworks, launch plans, forecasts, and weekly takeaways
  • Jump in where needed to unblock progress
  • Bring structure to decision-making without killing creativity
  • Help Tulip operate like a grown-up brand, without losing its soul
  • Oversee the marketing Project Manager / Marketing Assistant to support campaign roll outs and day to day task load
  • Experience with offshore hiring and AI.

What You Bring

  • 5–7 years experience in DTC marketing, growth, or brand strategy.
  • Experience scaling a consumer brand from an early stage toward meaningful revenue.
  • Strong command of performance marketing metrics and levers
  • Comfort owning product and growth decisions, not just advising from the sidelines
  • A true left-brain/right-brain hybrid, analytical, strategic, and creatively fluent
  • Clear communicator who can simplify complexity and align teams

How We Work (This Matters)

  • We care deeply about taste, quality, and how things feel, visually and culturally
  • We value clarity over chaos, and honesty over ego
  • We believe intuition is powerful
  • We don’t do performative hustle, but we do take ownership seriously
  • Everyone’s ideas matter here, and so does follow-through
  • If you’re someone who likes to build, shape, and refine, not just “optimize”,  you’ll feel at home.

Why Tulip

  • Your fingerprints will be all over what we make and how we grow
  • You’ll help shape the next phase of a beloved, design-centric brand
  • Small team, real responsibility, real influence
  • Thoughtful pace, high standards, zero bullshit

Details

  • Title: Head of Marketing & Growth Strategy
  • Type: Fractional (20 hrs/week), with potential to go full-time
  • Location: Remote (US-based preferred)
  • Team: 6 core team members + agency partners

Apply: hello@hellotulip.com